To meet the demands of higher education, it is necessary to have an in-depth understanding and expertise in digital marketing strategies that are authentic, industry-oriented, and all-encompassing.
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As a leading marketing agency in Kochi, we provide digital marketing services for a wide range of higher education institutions:
If you are looking for digital marketing services for traditional colleges or universities that provide undergraduate, graduate, and doctoral degrees that span over four years. Within a diverse range of subjects, students have the opportunity to select an area of concentration, and we will help you market your college/university.
Many students look for online schools that allow them to pursue their studies flexibly. If you manage online schools, with our digital marketing services, you will be able to attract more students.
Many students, just after completing their graduation or even pursuing their degree, look for career colleges that will help them hone their skills. If you are looking to market such a college, we can help you with your digital marketing strategies.
In order to apply for graduate school, students typically need to have completed an undergraduate degree. Graduate schools are attended mainly by students pursuing a master’s or doctoral degree in their respective fields of study. With our digital marketing services, you will be able to find the ideal pool of talented students to join your school
We are a small business marketing company in Cochin that has been helping both small and well-established brands. As a higher education institute, we provide a plethora of the same if you are looking for any help with your digital marketing strategies. Here are some of our services that you can benefit from:
The advent of the digital market has contributed to a higher ROI for businesses, and you can experience that too. Through digital marketing, we make it possible for your higher education institute to effectively convert prospective students and target audiences, resulting in increased ROI by boosting enrollment rates.
It is vital to assess your marketing and enrollment campaigns’ performance regularly. By tracking the ROI of your campaigns, you can refine your strategies and allocate resources more effectively. In addition, utilising tools like pay-per-click advertisements can help minimize unnecessary expenses, resulting in a more cost-efficient approach.
Digital marketing offers the advantage of precise audience targeting. It is possible to monitor online activities and demographic details of students and parents. Upon clicking on a display advertisement on social media or a search engine, visitors can be subsequently targeted with related ads. Web pages contain cookies that track user behaviour, enabling companies and digital marketers to analyze data and develop tailored strategies for diverse audiences.
A brand identity is important even if you are a higher education business. Establishing a strong brand has become a critical component in drawing students and parents to your institution. You can increase brand awareness, enrollment rates, and audience expansion through digital marketing on your website or social media platforms, resulting in enhanced followers and conversion rates.
Each institution has the responsibility of promoting its unique offerings to prospective students, parents, faculty members, investors, and other stakeholders. Despite the high demand for higher education, institutions are still required to employ effective marketing tactics to remain competitive.
Using videos in marketing can increase appeal to prospective students, with 81% of students expecting video-based instruction to grow in the next few years.
Gen Z is the largest age group looking to enroll in colleges and is 15 times more likely to give up on a college due to a non-user-friendly website.
78% of millennials prioritize experience over material possessions, so using experiential-based marketing strategies can push universities to the top of their lists.
Younger generations want quick answers when searching for information, and if a website doesn’t provide an answer within 8 seconds, they are likely to move on to another website, potentially causing lost enrollment for higher education institutions.
Higher education websites can expect approximately 10% more conversions when using responsive ads compared to traditional virtual ones, making engaging with customers key.
44% of social media users are finding their next school from the recommendation they get on these platforms, and you should not let this opportunity go in vain.
72% of GenZ students trust various influencers to make the next big decision of their life, so if you can collaborate with such influencers, you have a high chance of attracting more students.
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Get started swiftly & easily by importing a demo of your choice in a single click.
Build your website using a fully visual interface, using our revolutionary page builder.
We collaborate with your team to produce a beautiful website that clearly communicates your brand’s unique selling points. Once we’ve squared away the creative details, we create wireframes to determine the information hierarchy.
Creates responsive templates programmed per W3C standards, using the latest front-end technologies, including HTML5 and CSS3. Equipped with the latest stable release of the JQuery JavaScript framework, we make your page more interactive, simple, and user-friendly.
We architect the CMS experience to create a system that allows content editors to create and modify page content easily—even those without much WordPress experience. Our development team will marry your design system and WordPress custom theme elements to build your final site structure.
We optimize your site hierarchy to show your visitors the information they’re looking for as soon as they land on your page. Armed with insights gleaned from a content and technical audit of your site, we provide you with a site structure that includes the top two levels of the website.
Should we take on the revision or creation of new content for your website, we’ll provide a detailed content plan for the pages that will be revised or added to the site. We make sure the content strategy is optimized for search and is crafted specifically for each stage of the patient journey.
We’ll help you migrate any existing tracking pixels to your new website and keep it consistent with your current tracking system. That means we’re able to continue providing key insights into page performance even as changes are underway.
We offers and recommends FlyWheel as the optimal hosting solution for ongoing SEO management. FlyWheel is a WordPress-only CMS with daily backups, automated plugin updates, and enterprise solutions for multi-site projects. We consider it top tier regarding uptime, performance, and overall reliability.
We’ll develop custom landing pages optimized for conversions that enhance post-click experience. Landing pages play a critical role, speaking to user motivations and addressing barriers to clear the path to your conversion goal.
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Get started with this mind-blowing theme filled with tons of options. We design, build and support websites and apps.
Get started with this mind-blowing theme filled with tons of options. We design, build and support websites and apps.
Over 30 high quality professionally designed pre-built website concepts to choose from. Build your website using a fully visual interface, using our revolutionary page & header builder.
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Over 30 high quality professionally designed pre-built website concepts to choose from. Build your website using a fully visual interface, using our revolutionary page & header builder.
Like any industry, higher education institutions have as much to gain from advertising practices. Using SEO tactics can be an excellent resource for such websites as it can help them distinguish themselves from the competition and showcase their strengths, leading to increased enrollment.
Social media marketing can be a means for various businesses, including colleges and universities, to offer a platform for both current and prospective students to engage and communicate.
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FOR 24/7 EMERGENCY SUPPORT
890-658-587-58
FOR 24/7 EMERGENCY SUPPORT
Infopark Technology Business Center, JNI Stadium Complex, Kaloor, Ernakulam, Kerala – 682017
We are a team of professionals who swear to provide you the best web and app development services for affordable pricing packages. Right from the moment you hire us, it's not your project only. It's our project too, and we are promised to deliver the end product within a particular period of time. Our responsive customer support team is here for you to solve all your issues.
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